We are acutely aware of the limited supply of intact and alluring classic homes throughout the Twin Cities. We believe time is the best filter of quality and know our classics will persist and become more rare as decades pass. These rare, income-producing assets offer true scarcity and originality as compared to the disposable rental structures being propped up by institutions each month.

Additionally, the locational advantages classic homes tend to offer will be valued more and more each year. Classic homes are located in areas where construction cranes typically aren’t found. These settings tend to offer conviviality, connection, transport optionality, parks, and lifestyle that new product can’t easily replicate.

We pay OCD-level attention to how our real estate investment fundamentals compare to other like-kind alternatives. For example, although we believe the classic home layout, craftsmanship, and architecture can’t be replicated in today’s world, we always measure replacement cost, surrounding rents, yield, and overall occupancy cost compared to other like-kind assets. This discipline shifts the odds of achieving quality long-term results.

We believe its imperative to enter each investment with the intent to hold forever. This mindset sets the tone for ensuring beauty, durability, and resulting financial success. Does that mean we own everything forever? Not always. We know situations and markets change and its crucial to stay adaptive.

If you buy the wrong property, you’ll find perpetual pain when you struggle to rent, manage, and sell it. The only time a Fortifier winces is when they pay for quality on the front-end. It’s a one-time wince policy. Then, its laughter over the long-term.